Affordable Advertising in Central Florida
Delivering targeted print and digital marketing to over 1,000,000 homes each month — helping local businesses grow across Metro Orlando, Volusia, Brevard and Flagler.
GET 30% OFF
Maximize your reach online and in mailboxes — and save up to 30% on your first month of advertising.
Brands that we’ve worked with.
Why Lately Extra?
Lately Extra is a high-impact direct-mail publication reaching over 1,000,000 homes each month in Metro Orlando, Volusia, Brevard and Flager. Built to support small and mid-sized businesses, Lately Extra delivers exclusive targeted marketing that combines the power of print with added digital exposure — helping you connect with local customers where they live and shop.
1,000,000+ CENTRAL FLORIDA HOMES
Lately Extra is mailed directly to over 1,000,000 homes throughout Central Florida each month, giving your business consistent, targeted exposure to local homeowners. It’s an effective way to stay visible, drive leads, and grow your customer base right in your service area.
TARGETED MAILING
Our entire mailing distribution covers over 1,000,000 Central Florida homes split into 7 targeted zones — giving your business direct access to local homeowners. VIEW MAILING MAP.
HIGH-QUALITY
Our mailer features full-color, glossy pages, providing a premium platform for your advertisements. High-quality visuals and professional presentation can enhance the perception of your brand and attract more attention from readers.
MAILED MONTHLY
Lately Extra is delivered every month to over 1,000,000 homes throughout Central Florida, giving your business reliable, recurring exposure in a key local market. With six additional monthly mailings across Central Florida, you can expand your reach to over 1 million homes — month after month — and keep your brand consistently in front of the right audience. VIEW OUR MAILING DATES
FREE ARTICLE INCLUDED
Every advertiser also receives a free blog post on OrlandoDealZone.com showcasing their special offer. Combined with engaging local content, Lately Extra encourages readers to keep each monthly issue longer — giving your ad more time to make an impression and increasing the chances of generating leads and sales.
STAND OUT WITHOUT THE COMPETITION
Lately Extra offers true industry exclusivity — only one company per category is featured in each edition. That means no competing ads from businesses like yours, unlike in Home Mag, Valpak, or Best Deals Book. Your message gets the spotlight, making your brand the go-to choice in your market.
Lately Extra Info Links
Lately Extra Info Links
Who advertises in Lately Extra?
Is Lately Extra a good fit for your business? Here are the most common industries that rely on us to help expand their reach and grow their customer base.
Home Pros
Landscapers
Restaurants
Auto Repair
Retail
Medical
How does advertising with Lately Extra work?
Advertising with Lately Extra is straightforward and highly effective, thanks to our targeted distribution and high-quality presentation. Our direct-mail strategy ensures your ads reach homeowners, maximizing your marketing impact with minimal effort.
CHOOSE YOUR MAILING ZONES
Select from 7 distinct zones: North, East, South, or West Orlando or Volusia, Brevard and Flager counties. Target the areas most relevant to your business for optimal reach.
CHOOSE AD PLACEMENT AND SIZE
Decide on the placement and size of your ad. Options include full page, front cover, back cover, half page, and quarter page.
WE CREATE YOUR AD
Collaborate with our team to design a beautifully crafted, high-converting ad that drives results and captures attention.
TRACK YOUR RESULTS WITH CALL TRACKING
Utilize our call tracking feature to monitor the number of phone calls generated by your ad, providing clear insights into its effectiveness.
Why do Lately Extra advertisers love us so much?
BECAUSE…
85%
CUSTOMER RENEWAL RATE
25
YEARS IN BUSINESS
1000’s
YEARLY LEADS GENERATED
1000’s
MONTHLY WEB VISITS
<.005¢
PER HOME MAILED
85%
CUSTOMER RENEWAL RATE
25
YEARS IN BUSINESS
1000’s
YEARLY LEADS GENERATED
1000’s
MONTHLY WEB VISITS
<.005¢
PER HOME MAILED
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